PANGESTU, Tanto Adi; FEBRINA, Ilza; DARODJATUN, Mas Sridjoko. How Does Brand Awareness Mediate the Influence of TikTok Shop Testimonials and Brand Image on Purchase Intention? A Case Study of DKI Jakarta. International Journal of Entrepreneurship, Business, and Creative Economy, [S. l.], v. 6, n. 1, p. 71–87, 2026. DOI: 10.31098/ijebce.v6i1.3086. Disponível em: https://journals.researchsynergypress.com/index.php/ijebce/article/view/3086. Acesso em: 8 apr. 2026.