Isnaini NA, Setyadi D, Suroija N. Influence of Perceived Quality, Reference Groups and Price Fairness on Purchase Decision of Smooly Juice . IJMADIC [Internet]. 2026 Sep. 28 [cited 2026 Sep. 30];4(2):45-59. Available from: https://journals.researchsynergypress.com/index.php/ijmadic/article/view/4149