Journal of Social Entrepreneurship Theory and Practice

Market Poultry: From Egg to Animal, Organic Poultry Production as a Livelihood-Based Social Enterprise for Urban Poverty Alleviation

2025-09-01T21:11:40+07:00

Urban poverty in Barangay 176-C, Bagong Silang, Caloocan City persists amid limited income opportunities and unstable livelihoods. This study examines how demographic factors—age, marital status, and number of children, affect socio-economic status and shape livelihood training preferences toward sustainable poverty alleviation. Using a quantitative-descriptive design and Partial Least Squares Structural Equation Modeling (PLS-SEM), data were gathered from 100 adult residents representing diverse household types, including solo parents, informal workers, and unemployed adults. Results show that socio-economic status mediates the relationship between demographics and livelihood choices, with organic poultry production identified as the most preferred training due to its low cost, quick returns, and adaptability to urban settings. The study advances a family-mediated opportunity alignment model, extending the Capability Approach by illustrating how socio-economic realities and caregiving burdens influence enterprise decisions. Practically, the findings guide inclusive, market-driven livelihood interventions for community resilience and sustainable urban development

Competitive Advantage through Social Entrepreneurship: A Porter’s Diamond Analysis of Empowerment Strategy in Rumah Zakat (Faith-based Social Enterprise)

2025-10-07T14:13:50+07:00

This study explores how Faith-based Social Enterprise’s empowerment strategy, particularly through its Desa Berdaya program which is conducted by Rumah Zakat, generates competitive advantage in the context of social entrepreneurship. Using a qualitative case study design and applying Porter’s Diamond Model as the analytical framework, the research examines four strategic dimensions: factor conditions, demand conditions, related and supporting industries, and firm strategy and structure. Data were collected through in-depth interviews, focus group discussions, and document analysis in Desa Wallagri, one of Rumah Zakat’s flagship empowerment villages. The findings indicate that Rumah Zakat successfully leverages local human and social capital, responds to multidimensional grassroots needs, collaborates with MSMEs and digital platforms, and implements a hybrid governance structure. However, constraints remain, particularly in legal recognition and readiness for internationalization. The study concludes that faith-based social enterprises can achieve scalable impact when they align moral vision with strategic management. Recommendations are offered for practitioners, policymakers, and researchers to support social enterprise ecosystems in achieving sustainable development goals.

Role of Promotional Strategies in Customer Retention at a Music Studio in Rizal, Philippines

2025-12-17T11:45:00+07:00

Promotional strategies serve a vital role in enhancing customer satisfaction and loyalty. In relation to customer retention, these strategies are essential for fostering long-term engagement. This study examines the role of promotional strategies in customer retention at a music studio in Rizal, Philippines. Using a descriptive–correlational research design, data were collected through a researcher-developed structured questionnaire where all items were measured using a four-point Likert scale administered to 158 qualified customers. The Cronbach’s alpha test was used for reliability analysis, and data were analyzed using descriptive statistics and simple linear regression analysis. The findings revealed that the studio’s digital promotion and value proposition were highly effective, as the studio maintains a strong online presence and communicates service value clearly. In customer retention, findings showed that clients exhibit strong loyalty and community engagement, driven by positive experiences, trust, and a sense of belonging. Moreover, several challenges were identified, including accessibility issues, inconsistent communication, and limited follow-up with former clients. The study provides several proposed strategies to strengthen digital promotion and value proposition to gain customer loyalty and community engagement, which can offer valuable insights for other music studios to improve their promotional strategies and draw plans for customer retention.

Analysis of the Social Determinants of Entrepreneurial Intention among Sub-Saharan Students in Morocco

2024-12-17T15:51:01+07:00

This article is based on research on the socio-professional integration of sub-Saharan students in Morocco. It assesses the entrepreneurial intentions of these students at the end of their training cycle. To achieve this objective, we used two approaches and two tools to conduct this study. First, a sample survey using a questionnaire sent online. Second, the snowball technique, which allowed us to conduct individual interviews using an interview guide to obtain qualitative data, targeted at approximately thirty people selected based on recommendations. The sample survey achieved a sample of 200 people through saturation. The study indicates that personal and psychological factors determine the entrepreneurial intentions of sub-Saharan students in Morocco. Specifically, the results first reveal the influence of the Moroccan context in terms of training and investment opportunities. Next, the students' sociocultural environment and the mobilization of social (family) capital available in their region of origin are considered determinants of their desire to become entrepreneurs

Reconstructing the Paradigm of Corporate Social Responsibility Based on Pancasila and Social Justice

2025-09-02T11:20:27+07:00

The implementation of Corporate Social Responsibility (CSR) in Indonesia has long been regulated through formal legal instruments, particularly Article 74 of the Company Law. However, in practice, CSR has often been reduced to a symbolic obligation that serves reputational interests rather than fulfilling its social justice function. This article analyzes the normative foundation of CSR in Indonesia from the perspective of Pancasila, particularly the fifth principle: social justice for all Indonesian people. Using a normative juridical method and a philosophical-ideological approach, the study finds that CSR must be repositioned not merely as a corporate instrument but as an ethical and legal mandate rooted in national ideology. The article argues that CSR must be reconstructed as a distributive justice mechanism that addresses structural inequalities, ensures equitable benefit distribution, and involves affected communities in planning and implementation. The findings recommend strengthening the legal framework of CSR by integrating the substantive values of Pancasila and establishing clear mechanisms for accountability, transparency, and public participation. This reconstruction is necessary to align CSR practices with Indonesia’s constitutional and moral obligations to realize social justice.

Social Identity and Altruism during Crisis Situations: Social Groups Solidarity

2025-09-02T10:06:54+07:00

This study investigates how social identity influences altruistic behaviors during the COVID-19 pandemic in Indonesia, drawing on Social Identity Theory by Burke and Stets (2000). It examines how individuals and groups activate social identities that motivate pro-social behaviors during a global health crisis. Three key figures from civil society organizations illustrate how identities rooted in shared values of humanitarianism drive actions prioritizing collective welfare, through advocating for equitable healthcare and vaccine access. Through interviews and qualitative analysis, this research reveals that social identity fosters altruism beyond national boundaries, promoting shared well-being for Indonesian people. These findings contribute to literature on social identity by highlighting how global crises can enhance collective empathy and encourage actions that social entrepreneurs could leverage periods of widespread crisis to mobilize support and engagement for their initiatives. While the study draws from a small, purposive sample of civil society leaders during the early COVID-19 period, which limits generalizability, its value lies in uncovering the social identity–based motivations that drive cooperation in times of crisis. By highlighting why individuals engage in collective action—not only because it is morally commendable but also because it reflects identity commitments—the research offers insights for strengthening civic engagement, inclusive crisis responses, and supporting grassroots as well as high-profile forms of altruism in future humanitarian contexts.