Vol. 3 No. 1 (2025): International Journal of Marketing and Digital Creative | International Journal of Marketing and Digital Creative

In this issue (Vol. 3 No.1 (2025)), all of the published articles were authored/co-authored by 15 authors from 7 instituions: IU International University of Applied Sciences (Germany), Kumasi Technical University (Ghana), Sekolah Tinggi Ekonomi Islam SEBI Depok (Indonesia), Universitas Teknologi Muhammadiyah Jakarta, (Indonesia), First Asia Institute of Technology and Humanities (Philippines), Manuel S. Enverga University Foundation (Philippines), Central University of Technology (South Africa),

DOI: https://doi.org/10.31098/ijmadic.v3i1

Published: 2025-03-30

Articles

The Mediating Role of Product Quality in the Relationship Between Price and Marketing Performance of Small and Medium Enterprises in Ghana

https://doi.org/10.31098/ijmadic.v3i1.2705

Collins Kankam-Kwarteng, Francis Osei, Samuel Owusu-Mensah, Beverley Wilson-Wünsch

Published online : March 30, 2025 | Pages : 1-17
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Digital Transformation in the Records Management of a Private Higher Education Institution in the Philippines

Maria Andrea A Wagan, Jesus Briones, Flormando P Baldovino, Rey Fernan G Refozar

Published online : April 2, 2025 | Pages : 18-33
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Factors Influencing Consumer Purchase Intention in Syar’i Hijabs: Insights in Indonesia’s Halal Fashion Market

Nela Rizlah , Atiyah Fitri, Aslam Mei Nur Widigdo

Published online : March 30, 2025 | Pages : 34-53
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Influence Affiliate Marketing, Online Customer Review and Online Customer Rating on Shopee Consumers' Purchasing Decisions

https://doi.org/10.31098/ijmadic.v3i1.3072

Julia Sapitri, Mas Sridjoko Darodjatun, Lutfi Mohamad

Published online : March 30, 2025 | Pages : 54-72
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Relationship of Social Media Usage and Employee Performance in a Business Process Outsourcing Company in the Philippines

https://doi.org/10.31098/ijmadic.v3i1.2876

Fiel Sair Caubang, Jesus Briones, Flormando P Baldovino, Rey Fernan G Refozar

Published online : March 30, 2025 | Pages : 73-90
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Acceptance Rate :	52%
Review Speed :	10 weeks
Issue Per Year :	2
Number of Volumes :	2
Number of Issues :	4
Number of Articles :	21
Number of Reviewers :	17
Number of Contributors :	59
Contributing Countries :	10
No.of Scopus Citations:
No.of Google Citations:	65
Google h-index :	3
Google i10-index :	2
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Articles

The Mediating Role of Product Quality in the Relationship Between Price and Marketing Performance of Small and Medium Enterprises in Ghana

Digital Transformation in the Records Management of a Private Higher Education Institution in the Philippines

Factors Influencing Consumer Purchase Intention in Syar’i Hijabs: Insights in Indonesia’s Halal Fashion Market

Influence Affiliate Marketing, Online Customer Review and Online Customer Rating on Shopee Consumers' Purchasing Decisions

Relationship of Social Media Usage and Employee Performance in a Business Process Outsourcing Company in the Philippines

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