The use of e-wallet among Gen-Y in Malaysia during the global pandemic: An analysis using PLS-SEM

Authors

  • Yeow Jian Ai Faculty of Business, Multimedia University, Malaysia
  • Cheah Chew Sze Faculty of Business, Multimedia University, Malaysia
  • Yeo Sook Fern Faculty of Business, Multimedia University, Malaysia
  • Tai Hen Toong Faculty of Business, Multimedia University, Malaysia
  • Chua Boon Chian Faculty of Business, Multimedia University, Malaysia

DOI:

https://doi.org/10.31098/quant.597

Keywords:

e-wallet, perceived ease of use, perceived usefulness, benefits, trust, Generation-Y

Abstract

Traditionally, everyone uses notes and coins or even credit cards and cheques for all business transactions, resulting in several problems such as inconvenience, inefficiency, and ineffectiveness. The limitation of traditional payment may cause delay in payment, high risk of theft, and fraud transaction. To reduce these problems, an e-wallet is introduced, and it helps to reduce fraud as the data stored in the mobile wallet are encrypted. An owner can reduce the limit and receive notification on any transaction. During the global pandemic, consumers are forced to follow the restriction of movement. Stores in Malaysia are closed, and consumers begin to buy things online aggressively. This study aims to determine the factors that affect the use of e-wallet among Gen-Y during the Global Pandemic using PLS-Sem analysis. Snowball sampling was used to gather 181 respondents via online surveys. This study adopted four variables, i.e., perceived ease of use, perceived usefulness, benefits to users, and trust. Of them, two (perceived usefulness and trust) are supported.

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Published

June 30, 2021

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How to Cite

Jian Ai, Y. ., Chew Sze, C. ., Sook Fern, Y. ., Hen Toong, T. ., & Boon Chian, C. . (2021). The use of e-wallet among Gen-Y in Malaysia during the global pandemic: An analysis using PLS-SEM. Applied Quantitative Analysis, 1(1), 1–8. https://doi.org/10.31098/quant.597

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