Vol. 1 No. 2 (2023): September Volume

This issue has been available online since 30th September 2023 for the regular issue of September 2023. All articles in this issue (5 original research articles) were authored/co-authored by 15 authors from from 5 institutions from 2 countries (Philippines and Indonesia), i.e., Gordon College (Philippines), Philippine Normal University Visayas (Philippines), Maranatha Christian University (Indonesia), Bandung Islamic University (Indonesia), Lyceum of the Philippines University (Philippines).

DOI: https://doi.org/10.31098/pba.v1i2

Published: 2023-09-30

Research Articles

Demonstrating Affection, Empathy and Playful Engagement as Factors Influencing Parental Discipline Strategies

John Mark Asio

1-13
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What are the key dimensions of organizational culture? Evidence from Indonesia

Johannes Buntoro Darmasetiawan, Rapina Rapina

14-25
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The Influence of Work Environment and Job Embeddedness on Organizational Citizenship Behavior in Digital Media Businesses

Syahida Aulia Sakinah, Muhardi Muhardi, Hendrati Dwi Mulyaningsih

26-35
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SADvertising: Relationship of Emotional Marketing Campaigns to the Brand Awareness and Purchase Decision of Different Generations

Jaecee Tanaya, Dyanne Digno, James Harvey Langurayan, Irvin Perono

36-47
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Academic Superstitions of Pre-Service Teachers: Input Positive Mental Attitude Promotion Program

Ivy Mae Credo, Rhenshayne Adoptante, Razeline Grace Dela Paz - Olaje, Resha May Espinosa, Ruel Bonganciso

48-67
- PDF

Acceptance Rate :	32%
Review Speed :	12 Weeks
Issue Per Year :	2
Number of Volumes :	3
Number of Issues :	6
Number of Articles :	35
Number of Reviewers :	10
Number of Contributors :	126
Contributing Countries :	7
No.of Scopus Citations:	14
No.of Google Citations:	74
Google h-index :	4
Google i10-index :	2
ICV :	88.67

Vol. 1 No. 2 (2023): September Volume

Research Articles

Demonstrating Affection, Empathy and Playful Engagement as Factors Influencing Parental Discipline Strategies

What are the key dimensions of organizational culture? Evidence from Indonesia

The Influence of Work Environment and Job Embeddedness on Organizational Citizenship Behavior in Digital Media Businesses

SADvertising: Relationship of Emotional Marketing Campaigns to the Brand Awareness and Purchase Decision of Different Generations

Academic Superstitions of Pre-Service Teachers: Input Positive Mental Attitude Promotion Program

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